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Facebook Changes Its News Feed; How You Can Get Your Local News
17 January 2018, 10:15 | Dan Bryan
Pay to play on Facebook: A view from four Asian publishers on the news feed changes
As a result, he's promising users will see "less public content from businesses, brands and media".
The question is definitely a fair one. The same is happening in Bolivia where news site Página Siete, one of few outlets criticizing left-wing President Evo Morales, has seen traffic decline by 20 percent.
Facebook and Google, known collectively as the Duopoly, are expected to take 71 per cent of all United Kingdom digital advertising spend by 2020, according to a report by analysts OC&C. As online platforms have closed on TV as Americans' primary source of news, Facebook has become the biggest of these platforms - without ever reporting a single news story of its own.
Now you may argue that businesses and news organizations can simply decide to spend the advertising budgets elsewhere. "The public is growing increasingly disgruntled, and rightly so, with the double standard of Silicon Valley companies like Facebook, Google, and Twitter who are getting exposed for applying a different standard to users on the right and the left of the social/political spectrum". Facebook is making the changes by tinkering under the hood, reconfiguring its algorithms that guess what you may be most interested in. Right Wing News posts have disappeared from Facebook's newsfeed and are being suppressed. Fortunately for all you loyal readers out there, we aren't that naïve.
He said in a press statement how the flood of news articles and marketing has created an imbalance that "is crowding out the personal moments that lead us to connect more with each other". Posts are considered meaningful when they generate lots of comments, likes, and shares.
Facebook for Business is created to be used as a promotional avenue but not in the same way as traditional advertising - it's supposed to be social after all. They have a headquarters in Menlo Park that houses employees, computers, and free snacks that all cost money.
But some research and anecdotal evidence suggests that Facebook can make people feel isolated, inadequate or alienated as they experience a phenomenon known as "fear of missing out", or FOMO. In fact, you couldn't even really blame them.
The amount of money invested in Facebook content now brings a questionable return, he told the E-Commerce Times, whereas if resources were reallocated toward premium video content for over-the-top or other distribution channels, consumers would get better content and publishers would see a stronger return. No, that is't a comment on the current state of social media or Mark Zuckerberg's pledge to fix what's broken about Facebook.
But other researchers believe how people react to Facebook depends on their personality. It felt vital. But over the past 12 years, as its users swelled to more than 2 billion, it mutated from a fresh, fun site into a lumbering content hub, bloated with adverts, clickbait and fake news.
The sharing of false information, particularly on Facebook, has become a huge problem for the future of truth in the world. Mark Zuckerberg announcedFacebook will be undergoing a major overhaul in 2018. And what a storm it has been.
Anyone with a Facebook page and a credit card can pay Facebook to promote a post in people's news feeds and can select the type of individual they wish to target, based on users' activity on the platform. To make matters worse, Facebook admitted that 10 million users saw ads purchased by Kremlin-linked accounts.
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